Aura’s Blog
Winter Training: Staying Active and Motivated During the Holidays
Stay active and motivated this winter with our tips for female athletes on maintaining your fitness routine during the holidays. From indoor training to strength-building workouts and time management strategies, we’ve got you covered to keep your game strong all season long!
Gratitude in Sports: How Female Athletes Can Use Thankfulness to Boost Performance
Gratitude isn’t just a mindset—it’s a secret weapon. When you approach your sport with thankfulness, you bring a unique combination of positivity, focus, and resilience that sets you apart.
Breaking Barriers: The Scarcity of Female Coaches
Behind every successful athlete is a coach guiding and inspiring them to be their best. While it’s no secret that female athletes are making huge strides, the lack of female coaches in these spaces remains a glaring issue. So where are all the female coaches? And more importantly, what can we do about it?
Calling All Parents
So, your daughter is in sports, now what? Now that she’s lacing up those cleats, the real question is: what’s next? How do you, as a parent, best support her on this journey?
Top 5 Must-Have Athletic Apparel Items for Female Athletes
Whether you’re dominating the field, hitting the gym, or gearing up for game day, having the right apparel can make all the difference in your performance. We’ve curated the top five essential pieces every female athlete needs to look and feel her best, both on and off the field.
Her Sports Haven
There are tons of sporting goods stores for men, but females make up 50% of the athletes in New York, so why don’t we see 50% of the stores, 50% of the floor space, or 50% of the school budgets? It’s time for girls and women to have their own dedicated store. That’s why I’m opening AuraAthletic Fit.